Our “Modernization of Data Infrastructures and Analytical Applications” Project, which we started with Eren Retail, was crowned as a Success Story by Microsoft.
Propensity Modeling uses advanced machine learning algorithms to predict customer behavior. Propensity modeling is often critical in domains such as marketing, sales, e-commerce and CRM.
Product Segmentation is the process of the parsing products into separate groups relationally with robust analytics and machine learning algorithms. In the retail and inventory industry, product segmentation is oftenly used to manage planning, pricing, promotions and discounts on products.
Especially in the insurance and banking domain, it provides high profits to predict case litigation rate before litigation.